Innovations to leverage CTV’s full potential
VP of Communications
Unpacking the New Innovid: Bill Wise & Grant Parker at Marketecture Live
Last week, the ad tech world got a front-row seat to a big moment: the debut of the new Innovid — the unified company formed by the merger of Innovid and Flashtalking — live on stage at Marketecture Live.
Right Here, Right Now: Measurement & Creative Innovation at Cannes Lions ’23
Industry executives share their converged TV measurement and advanced creative secrets to reaching & engaging audiences across linear, CTV, and digital.
Adapting Mix, Measurement, & Creative Strategies for Converged TV
Innovid and Ascendant Network surveyed 100+ senior-level marketers to see how media and creative strategies have evolved in the age of converged TV.
Identity: Look Back/Look Ahead with Winterberry Group
Identity resolution is one of the most talked-about areas of adtech, and also one of the most complex. We spoke with experts from Winterberry Group about what defined identity resolution this year, and what we can expect in 2023.
The Great Unification of Converged TV is Here
The shift to converged TV (linear TV + CTV + digital video ads) is having a transformative effect on the buy- and sell-side of advertising. We surveyed 250+ advertisers about it and uncovered some big insights... here!
The One-Two Punch of Independent Global Ad Serving + Measurement at Scale
Discover the powerful combination of independent global ad serving and cross-platform analysis in this webinar!
AdTech on Deck: Currency vs. Measurement
In this month's AdTech on Deck, we're demystifying the difference between “currency” and “measurement,” so you can get ahead of industry changes.
