Innovations to leverage CTV’s full potential
Why Ad Frequency on CTV Is Frustrating — and Why It No Longer Has to Be
Eliminating a pain point for advertisers, Harmony Frequency is a holistic frequency management solution that optimizes campaigns across CTV and digital advertising.
Top 3 Identity Resolution Takeaways from Innovid and the ANA
Key takeaways about the future of identity resolution from Innovid, the ANA, and Disney Streaming.
Davis Elen Advertising Taps Into Innovid to Drive Unique Reach For Toyota and McDonald’s
How Innovid helped Davis Elen Advertising drive unique reach on CTV for Toyota and McDonald’s.
Introducing Innovid Key: A Forward-Thinking Approach to Identity Resolution
Innovid Key unlocks numerous identity solutions, together with Innovid’s proprietary Household Graph, in a secure and privacy-compliant manner.
Innovid Expands Integration with IAS to Measure Media Quality Across CTV Ads
Innovid’s extended partnership with IAS now enables deeper video ad measurement across all channels and devices.
Innovid Measures 80% Unique Reach Percentage for General Motors
How General Motors leveraged Innovid to manage frequency and measure the effectiveness of its CTV campaigns.
Innovid Measures 87% Unique Reach Percentage for Whirlpool
How Innovid enabled Whirlpool to accurately assess and better optimize the performance of their CTV campaigns.
