Simeon Powers

Mondelez Ritz Personalizes Around Social Gatherings for a 340% Boost in CTR

See how Innovid’s personalized approach helped Mondelēz elevate consideration for their brand Ritz during social gatherings.

The Future of TV Isn’t Fragmented, It’s Connected.

See how Innovid’s DCO solutions enable marketers to tell a consistent, personalized narrative across all devices - including CTV!

Mondelez Beats Brand Benchmarks By Personalizing the Holidays

Learn about how Mondelez leveraged Innovid’s Dynamic Creative solutions to tackle the holidays and navigate the nuances of Ramadan.

Mondelez Delivers Emotionally Resonant Experiences for a 29% Lift in Ad Recall

How Innovid’s DCO technology and social integrations helped Mondelēz elevate its approach to personalization.

The Importance of Storytelling Ads in Connected TV Advertising

Tips for bringing your connected TV advertising to life with sequential personalization tactics.

Social’s Surge in the Time of Distancing

As social media activity surges, it’s important for advertisers to choose tools that allow them to both reach and resonate with their audiences.