LifeBrandsD2C Increases ROI by 50% By Leveraging InnovidXP’s Unmatched Granular Insights

Here's how Eicoff leveraged the granularity and customizability of Innovid measurement to reduce client cost per response by 35%.

Innovid’s unlimited flexibility allows Eicoff to define dimensions and metrics directly within the platform, tailoring analysis to their client’s custom KPIs.

Innovid and IRIS.TV team up to bring video-level contextual measurement to CTV, empowering advertisers with actionable insights and privacy-first campaign optimization.