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3 Things Marketers Need to Know to Win Big in the Living Room
It’s been nearly a decade since the first streaming devices hit the market, and we are finally seeing the tipping point for connected TV (CTV) transformation.
Innovid Named as a Fastest Growing Company in North America on Deloitte’s 2018 Technology Fast 500™
Leading Video Advertising Platform Experiences Rapid Revenue Growth as Connected TV and Data-Driven Video Advertising Surges
Mplatform and Innovid win top accolades at The Drum Digital Trading Awards USA 2018
This year's chair, Jana Jakovljevic, vice president of strategic partnerships at Cognitiv, awarded Innovid for it's work with Johnsonville.
Auto brands lead in adoption of interactive, mobile video ads, study finds
Auto marketers are embracing data-driven, interactive and mobile video campaigns at a faster rate than other verticals, with 50% using data-driven video, according to new Innovid research...
Innovid, Jivox Partner On Omni-Channel Creative Optimization
The solution will include independent ad serving, integrated measurement and dynamic creative decisions. It will work across all channels and devices, from video and display to social, mobile and CTV.
Innovid Partners with Jivox to Launch Omni-Channel Solution for Independent Ad Serving, Measurement and Dynamic Creative
New Integrated Partnership Enables Data-Driven Creative and Optimization Across Channels, Devices for Video, Social, Display and other Formats
How L’Oréal Drove Online Traffic With Data-Driven Video Ads
Data-driven video means using customer intelligence to shape both a video’s distribution and message. According to a report from video marketing platform Innovid, CPG companies are seeing results...
[PODCAST] T-Time: Netflix Interactivity, DTC AVOD, Innovid's OTT Composer, Sony T-Commerce
T Time is a podcast featuring news and analysis of the latest developments in advanced TV and video. SPECIAL GUEST: Tal Chalozin, CTO & Co-Founder of Innovid.
Innovid Lets Brands Remix Their Interactive OTT Ads
The headache of creating and scaling video across multiple connected TV platforms is real. Innovid launched its antidote on Thursday, a self-serve tool called OTT COMPOSER
[WATCH] Innovid Goes Self-Serve, Fully-Measured With iTV Ads
Innovid just launched OTT Composer, a software suite that lets brands, agencies and publishers design creatives for connected TV on a self-serve basis.
Innovid Rolls Out Interactive Ad Tool For OTT
The tool, OTT Composer, permits the quick creation of an interactive ad, as well as multiple variations and personalized versions. It can then be deployed across OTT platforms, such as Roku, Hulu...
Video platform Innovid launches first multi-platform OTT video-ad composing tool
The OTT Composer allows a user to create one interactive video ad that is then rendered for many different environments.
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