Explore all Case Studies
CTV Advertising
Innovid Measures 87% Unique Reach Percentage for Whirlpool
Innovid’s measurement solution enabled Whirlpool to understand which programmatic publishers provided the most effective unique reach, cost per unique reach, and average frequency.
Advertising Measurement
Balsam Brands Drives Performance with CTV via InnovidXP
MediaMath partnered with InnovidXP to measure the effectiveness of Balsam Brand’s reach and messaging across publisher partners.
Advertising Measurement
Tune-in Advertiser Extends Reach And Drives New Subscribers With InnovidXP
The one-two punch of programmatic CTV and InnovidXP proved to be a valuable investment for this tune-in focused advertiser.
CTV Advertising
DTC Advertiser Drives Reach Extension with Converged TV Strategy
Fueled by InnovidXP insights, this direct-to-consumer retailer increased its household reach by as much as 35% month-over-month.
CTV Advertising
Anheuser-Busch Benefits From 45% Decrease In Cost Per Unique Reach With Innovid
Anheuser-Busch ran a programmatic campaign across 26 CTV publishers, utilizing Innovid as their primary ad serving and measurement provider to provide reach and frequency optimizations.
CTV Advertising
Interactive CTV Drives QR Code Engagements for LOVESAC
LOVESAC was looking for unique ways to bring the in-store experience online, driving conversions from connected TV to their website.
CTV Advertising
Interactive Trivia Drives Engagement on Connected TV
Florida Virtual School (FVLS) leveraged Innovid’s Trivia format to drive brand awareness and stimulate customer engagement for their accredited, award-winning virtual Kindergarten-12 curriculum.
Marketers Capture Attention with true[X] & Innovid in Today’s Living Room
Marketers across all verticals are always looking to increase viewer engagement and time spent with their brands in ways that provide more value to their audiences.
Volvo, Modi Media & Innovid Drive Sales Lift through CTV Engagement
Auto giant, Volvo, teamed up with GroupM’s Modi Media and Innovid to generate increased engagement within their CTV campaign for the S90.
L’Oréal Increases Online Traffic With Data-Driven & Interactive Video Overlays
L’Oréal was looking to drive customers to brick and mortar retailers, as well as increase traffic to retailers’ websites through digital video.
Conagra Brands “Snack King” Drives Royal Results With Shoppable, Interactive Video
Conagra Brands set out to test interactive, shoppable videos to promote snack brands including Slim Jim, DAVID Seeds, and Orville Redenbacher’s popcorn through digital video.
Personalised, Data-Driven Video Drives 22X Higher Engagement
New Zealand television broadcaster, TVNZ needed to stand out from the competition and drive brand consideration for telco giant, Vodafone.
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