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Why I'm Cutting the Cord
Streaming services pushed cable into the realm of nice-to-have rather than a necessity. Learn more about why it's time to give up your cable subscription.
Innovid Supports Streamlined Video Ad Delivery and Analytics for Twitter
Innovid supports video ad delivery and measurement for Twitter’s In-Stream Video Ads as the first third-party video marketing platform to deliver through VAST.
The Telecommuter: Human Biology vs Technology
As telecommuting and WFH becomes more technologically plausible, companies are opening their eyes & hearts to seeing the living room as the conference room.
#WCW: Cynopsis Rising Star - Cara Feeney
Meet Cara Feeney, our Senior Partnerships Manager and one of Cynopsis Rising Stars. We interviewed her about her contributions to the video marketing world.
Why Your Media & Creative Will Fail If Tech Isn't Part Of The Plan
Beyond creative storytelling and media buys, there are imperative steps & considerations required in developing a successful campaign.
Opening the Walled Gardens Is Good for Everyone
Platforms can meet the needs of advertisers quicker and without having to invest in their own technology if they allowed 3rd party verification.
Protecting Your Brand During the Flash to HTML Migration
Transitioning from Flash to HTML seems daunting to marketers as major tech changes are, but this comes on the heels of calls for measurement transparency.
Why Independent Verification Can Put An End To Ad Fraud
Learn why Innovid partners with third parties on verification and measurement and why independent verification can put an end to ad fraud.
Innovid Women to Watch: Amanda Juip
Get to know Amanda Juip, an Innovid Sales Directors from Detroit. She is part of a small but mighty team of 6 and works on clients like Best Buy and Ford.
Why Brands <3 Video: A Valentine's Day Tribute
Allow Taco Bell, Tough Mudder, and other brands to explain why incorporating video into your marketing strategy is #goals.
Patriots vs. Falcons: How to Stream the Big Game
This year's Superbowl will be a showdown between the Patriots and the Falcons. Find out what streaming platforms to catch the big game on.
3 Ways to Connect Video Advertising to the Customer Journey
Connecting video advertising to a marketing stack ensures impactful advertising. Here are three ways to connect video ads to the customer journey.
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